Be Aware SAFEagent launches National SAFEagent Awareness Week

Further to the success of its launch in 2011, SAFEagent is planning a concentrated week of activity 14 – 20 May 2012 to build momentum and continue the fast-growing awareness of the campaign among private landlords, tenants and consumers at large.

National SAFEagent Awareness Week will include a series of national and regional events across the UK, supported by registered lettings and management agents to increase awareness of how important it is to use a SAFEagent.

The launch of National SAFEagent Week follows yet more news that home ownership is in decline and social housing provision even more stretched, placing greater emphasis on the private rented sector and letting agents.

John Midgely, chair of the SAFEagent steering group, said:

“We have achieved a great deal of support since SAFEagent’s launch last year. SAFEagent Awareness Week will be a way of consolidating our efforts through a week long programme to promote the campaign to tenants and landlords and ensure that SAFEagent is top of consumers’ checklist of requirements when they look for a letting agent.

“We are very excited by the number of organisations who are already lending their support to this intensive week of activity and a full programme of events will be revealed shortly”.

Over 1,800 letting agents have now signed up to SAFEagent. In addition to Government support, key organizations in the industry including Which, Citizens Advice Bureau, Shelter, Crisis, The Property Ombudsman, Consumer Focus, National Union of Students, OFT, GLA and Trading Standards Institute have all allied themselves to the scheme. Key suppliers to the sector are also standing behind the campaign – for example, HomeLet and GMG have led the way in pledging their backing to it.

For more information on the SAFEagent campaign, please visit


For more information please contact Charlotte Davies at The Splash Partnership, / 01225 348015

Charlotte Davies

Account Manager
Direct: 01225 348015
Mobile: 07771901036

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